EXCLUSIVE: Casey Benesch, a former Netflix executive who helped build up the streaming giant’s stature in comedy, is moving to rival Prime Video to head up comedy marketing. The move was announced ...

“A lot of factors play into the successful marketing of a piece of content,” says Walter Levitt, BA 93, chief marketing officer of American mega-entertainment brand Comedy Central. The Concordia ...

Comedy Central takes fan engagement seriously. The network has established itself as a marketing innovator, transitioning from a cable channel to an interactive brand that is now part of its viewers’ ...

The UAC and HS Media Group have described the use of humour as a veritable tool for reaching out to customers and meeting its communication needs in its latest sponsored Family TV Game Show titled ...

Stand-ups need time and practice to get good. When they have to focus on promotion and their social media feeds, the art form suffers. By Jason Zinoman See more of our coverage in your search ...

In difficult times, one thing most of us crave is uncomplicated, instantly gratifying comfort. Often this is snacks, and just as often it’s telly. Streaming figures have rocketed since the Covid-19 ...